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Our Journey: A Monthly Timeline of Success

Welcome to our Timeline, where we invite you to join us on a captivating journey through the milestones and accomplishments that have shaped our small business. Each month is a chapter in our story, reflecting our dedication, growth, and the support of our amazing customers

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August 2023

From Humble Beginnings to Big Dreams

In August 2023, we launched our small business, juggling two jobs while selling gloves to support our family. Sales were modest, but in each transaction, we saw potential. This month marked the start of our journey, where challenges became opportunities, and the seeds of a dream were planted. August 2023 was the foundation for what's to come—thank you for being part of our story.

Stay tuned for more updates as we continue to grow and chase our dreams.

September 2023

From Job Loss to Entrepreneurial Drive

September brought an unexpected job loss. Faced with a choice, I opted for entrepreneurship. With a small storage space and a mix of nerves and determination, I dove headfirst into the business, uncertain of the road ahead. Buckle up for this rollercoaster—we're grateful for your support as we navigate the twists and turns of this exciting journey. Thanks for being part of our story!

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October 2023

Team Expansion, Viral Waves, and New Roles

In October 2023, our team evolved with Sergio heading Finance, my wife managing online operations, and Justin taking the wheel as our driver and handling customer relations. Amidst these changes, our viral social media video about our job loss resonated, bringing a wave of new customers. Meanwhile, I stepped into a new role as the business owner. Thanks for being part of our dynamic journey!

November 2023

Overcoming Challenges, Breaking Records

November tested us with a tough start—sales down over 30%. Owner Jorge took an innovative approach, live streaming the sale of 50 cases and not signing off until the goal was met. The Dawg Pound community showed its power, achieving the target in less than 12 hours.

Amidst challenges, we bid farewell to our storage and embraced a bigger office space/creator studio, breaking records and entering December with high spirits. Although we fell 15% short of our monthly goal, the team remains resilient and focused on the journey ahead. Thank you for being part of our community's story! Onward to December's adventures!

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December 2023

Navigating Challenges and Embracing Change: A Reflection on Trials and Triumphs

In December, our company faced unprecedented challenges, witnessing a drastic drop in sales, over 40% below our target. The significant revenue shortfall created a palpable stress, leading me to seek medical attention to address the toll on my well-being. Adding to the adversity, we experienced the unexpected loss of two key accounts that were set to initiate partnerships with us. A particularly challenging week with no sales further intensified the pressure.

Compounding the month's difficulties, my brother, who served as the head of finance, made the decision to leave the company.

 

This departure prompted me to take on a new and unfamiliar role in managing our finances, requiring a swift and steep learning curve. Despite these hurdles, I find solace in the anticipation of the coming year. Reflecting on the successes we've achieved throughout 2023 serves as a beacon of hope, casting light at the end of the tunnel. Despite the trials faced in December, the resilience exhibited and the lessons learned set a promising tone for the future.

January 2024

TBD

Currently building this memory

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February 2024

TBD

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March 2024

TBD

TBD

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